JAKARTA – Real Estate Indonesia (REI) Jakarta assessed that in 2017 the market Bogor, Depok, Tangerang, and Bekasi (Bodetabek) can still soak up the apartments middle segment. This segment is the apartments are priced under $ 1 billion per unit.
“niche market that currently exist and most potential, in addition to a simple flat,” said Amran Nukman, chairman REI Jakarta, the Investor Daily when contacted from Jakarta, Wednesday (7/12).
The Boston Consulting Group (BCG) has been launched, in Jabodetabek, middle to high consumer population grew 69% during 2012-2020. The numbers, from 18 million to 30 million. “It’s a big enough market potential for developers,” he said.
According to Amran, middle-class people who bought apartments already started realistic medium. They receive state that the location in the city center it’s not a major factor in the decision to buy an apartment medium.
“It is becoming increasingly rare in the city center apartment at a price below Rp 1 billion,” he said.
Locations around Jakarta, namely Bodetabek already be accepted as home location tiered upwards. The house footprint at the same location, the price can be two or three times more expensive than the medium apartment.
“According to our predictions, in 2017 the market will still be able to absorb apartments around Bodetabek medium,” he said.
The market will move, although not as bright as the peak of the property market cycle. Developers who are observant, will continue to provide apartments that can be absorbed middle-class market.
Amran said, the key to successful use of apartments middle segment, among others, the prices reasonable and affordable installments. Then, sweeteners like free one year of management fees and cash advance can be repaid. In addition, the location is close to public transport and access to public facilities.
“This is why the developers aggressively targeting the middle-class apartment market,” he said.
Edo Rusyanto / EDO
Investor Daily
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