JAKARTA – Banyan Tree Holdings took accorhotels to develop and manage all Banyan Tree hotels worldwide. Banyan Tree will also have access to a network of reservations and sales accorhotels global as well as a loyalty program Le Club Accorhotels.
“The strategy of our cooperation with accorhotels allows us to remain an independent company, enabling us to continue to lead the hotel management itself , while also accelerating the development and expansion of Banyan Tree, “said Ho Kwon Ping, executive chairman of Banyan Tree, in its publication in Jakarta, Friday (9/12).
He added, accorhotels also help it develop brand Banyan Tree around the world. “We will be able to deal with changes and innovations in the hospitality industry. We are excited and committed to carry out this cooperation, “he said.
Meanwhile, Sebastien Bazin, CEO and Chairman of accorhotels, said the collaboration with Banyan Tree is a great opportunity to show the business plan it to the owner of the brand’s iconic . “in addition to always provide better service for our guests,” he said, on the same occasion.
he explained, Banyan Tree Holdings has a strong position with a variety of luxury resorts prominent and is one of the most business fastest growing in the industry. the collaboration with Banyan Tree also rated strengthen leadership accorhotels in the luxury hotel business. “We are confident that our investment will create more value for our shareholders,” he said.
in cooperation with the Banyan Tree , the accorhotels poured funds 25 million Singapore dollars or equivalent to Rp 224.6 billion. Through the investment has a 5% stake accorhotels Banyan Tree. In addition, accorhotels also have the option to buy additional shares amounting to 5%.
Edo Rusyanto / EDO
Investor Daily
beritasatu.com
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