Middle Class, Most Potential Market for Industrial Design

JAKARTA, KOMPAS.com – The market opportunities of design for middle class people are still open.

This market became the target of E & U, a subsidiary designs from Singapore ETHOSpace in cooperation with PT Jaya Real Property Tbk.

“for Jakarta, the E & U targeting the middle and upper classes. As we know, every year the middle class in Jakarta was always going up,” said Director of E & U Anoop Vaswani, in Jakarta, Wednesday (11/23/2016).

Anoop said, to meet the needs of middle-class consumers, the E & U encompass young designers Indonesia.

In addition, the E & U also provides certain packages, so consumers can choose whether only want to design only or design ( design and build).

Not only for the middle class, Anoop said it also provides design services for the upper class.

“for clients who are super premium, we provide packages with luxury specifications and handled direct by David Tay, “said Anoop.

David Tay itself is one of the renowned interior designer from Singapore who has worked for 40 years.

in addition to Singapore, his works are scattered in Indonesia, India, Hong Kong and the Middle East.

Tay been entered in the book of Baron who’s who in Interior Design, published in the United States in 1990.

in 2008, Tay is the Interior Designer crowned as local Hero by Singapore Prestige magazine.

properti.kompas.com

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